Best Mobile App Analysis Apps

Data Analysis Tools

When it comes to analyzing a website, there is no better option than Google Analytics. The name "Analytics" is now synonymous with Google in this field, and for good reason. In fact, the word "Analytics" means "Analytic" in Turkish, but Google has become so firmly established that the two are almost interchangeable.

If you're looking for the best option to analyze and measure your mobile app, look no further than Google Analytics. While it's typically the go-to choice, there are still instances where it may not meet all your requirements. In this article, I'll introduce you to some alternatives to Google Analytics that are worth considering.

Installing and configuring a mobile application can be challenging, but analyzing it correctly requires a solid understanding of software. This is particularly true when it comes to installing analytics tools. To ensure accurate measurement of every user action, it is essential to consistently create and properly code events, following the guidelines for Android, iOS, and Windows platforms with confidence.

What does mobile application measurement and analysis do?

Mobile application analytics is an essential tool for measuring user behavior and ensuring the success of your app. It's no wonder that application developers and marketing teams alike rely on it so heavily. After all, investing in an app that cannot be accurately measured is a surefire way to waste both time and money. Rest assured that with the right analytics in place, your app will be on the path to success.

Note: I'm making the order completely mixed, not good to bad.

Apple Analytics

Apple Analytics is an exceptional and complimentary tool that accurately measures the performance of your iOS applications. It provides insightful metrics such as impressions, user interactions, and user segmentation. Additionally, the sales and trending section offers a comprehensive report on the performance of your applications, including the ones generating higher in-app purchases or selling particularly well. As a confident recommendation, if you have an iOS application, I urge you to utilize this tool to elevate your users' experience.

Fee: Free

Website: https://developer.apple.com/app-store-connect/analytics

Google Analytics

Google Analytics is the most widely-used web and mobile analytics and measurement tool available. With the free version, you can analyze and measure your mobile application in great detail. If your app contains in-app purchases, it may be necessary to create events within Google Analytics. Paid Google Analytics offers additional options and detailed analysis. You can use Google Analytics to measure not only Android applications, but also iOS applications and all other types of applications, making it a versatile and powerful tool for your needs.

I am sharing the Google Analytics mobile application analysis screen sample image with you below.

Ücreti: Ücretsiz

Websitesi: https://analytics.google.com/

Localytics

Localytics is a powerful cloud-based tool for marketing automation and application analysis. It offers cutting-edge mobile application analytics to target users and customers across a wide range of industries such as media, retail, travel, business, and everyday life. This tool not only provides in-depth analysis but also empowers you to create and target audiences.

The user acquisition feature is a game-changer. It optimizes and develops your mobile application, increasing in-app sales and helping you track the pages where users leave the application, so you can improve it accordingly. Localytics also shines with its highly personalized messaging and notification capabilities, setting it apart from other solutions on the market.

Free: Data and usage based fee policy.

Websitesi: https://www.localytics.com/

Firebase

Firebase is a powerful tool for app development and analytics offered by Google. It is highly regarded and widely utilized by Android advertisers, and is equally applicable to iOS apps. With Firebase, you can seamlessly monitor and manage all aspects of analytics, databases, app crashes, crash reports (app errors), and bug reports in a single location.

As soon as you log into Firebase, you will confidently be able to view a sample console screenshot below.

Free : There are two types of membership, free membership and membership by usage.

Websitesi : https://firebase.google.com/

Mixpanel

This tool is invaluable for applications with a large number of members and data. It is a widely recognized and utilized analysis tool in the industry, and I highly recommend giving the free version a try. Its most notable feature is its ability to extract and analyze metrics without the need for knowledge of the underlying code, setting it apart from other tools.

Free : There are three membership types, Free membership, $89 for growing apps and usage based.

Websitesi : https://mixpanel.com

AppDynamics

With AppDynamics, a part of Cisco, you will be able to analyze the performance of your mobile application in exceptional detail. Although training is required to utilize this tool, even as an application developer, the results will exceed your expectations. The management console may require an adjustment period due to its unique design, but it operates at a highly professional level.

Free : With The Offer

Websitesi : https://www.appdynamics.com/

Flurry

Flurry is an incredibly successful tool that is particularly useful for analyzing conversions, targeting audiences/users, and measuring user experience. It is completely free, and I strongly recommend that you use and test it. By utilizing Flurry, you can significantly increase your conversions, particularly if you offer in-app purchases. It's important to keep in mind that you will be sharing data when using Flurry, but the benefits far outweigh any potential drawbacks.

Free : Free

Websitesi : https://www.flurry.com/

UXCam

UXCam is an exceptional tool that offers the ability to record and watch user movements as videos. Even if you have never used it before, you will find it easy to use, especially if you are familiar with Hotjar. With its user-friendly interface, UXCam is particularly useful for conducting A/B tests and measuring user behavior.

Free : There are three memberships, no price information is shared, but free for up to 2500 monthly sessions

Websitesi : https://uxcam.com/

AppsFlyer

This powerful analysis tool is a must-have for application developers and digital marketing professionals who rely on attribution models. With this tool, you'll gain access to detailed marketing reports that provide insights into your mobile application's performance. From smart banners to user acquisition attribution, this tool offers a wide range of performance-based metrics that will help you optimize your mobile app and achieve your business goals with confidence.

Free : After 30 days free of charge, price information based on usage is shared.

Websitesi : https://www.appsflyer.com/

So which analysis tool do you use for your mobile application? Do not forget to share in the comment area.