Faruk Toprak

Joy Akademi · Founder & Head Instructor

From Zero to Expert: Live, Hands-on Ad Trainings

Under Joy Akademi, I teach Google Ads and Meta Ads in the field, not in theory: real ad accounts, campaigns built from scratch, AI tools and mentorship that stays with you throughout.

The language of instruction is currently Turkish only.
Joy Akademi

What is Joy Akademi?

Joy Akademi is the digital marketing academy I founded and lead as head instructor. My goal is to turn participants not into people who memorize dashboards, but into the performance experts the industry looks for - able to scale brand budgets profitably.

No dull university theory. Fully practical, screen-shared and field-oriented; weekly live sessions, real ad accounts, current AI tools and never-ending mentorship.

150+
Students who shaped their careers
4.9/5
Student satisfaction
T-M-B
Funnel-focused real strategy

Live & hands-on

A live online session every week; one-on-one analysis and practice on real accounts - including your own.

AI-focused

We learn the ad panels and current AI tools together, through practice.

Real results

Our graduates manage freelance clients and land expert roles at agencies and corporate companies.

Lifetime access

Lifetime access to lesson recordings and panel content; rewatch and revisit whenever you like.

My Active Trainings

Full curriculum and all lessons on joyakademi.com.

Google Ads Training + Weekly Online Sessions
On sale

Google Ads Training + Weekly Online Sessions

Run Search, Display, Shopping and YouTube ads from scratch, professionally, on real accounts.

4.999 TL7.000 TL
Lifetime access17 chapters · 72 lessonsWeekly live + recordingsCertificate of completion

Course Content

15 konu
BeginnerGetting the Foundations Right
  • Google Ads ecosystem and auction logic
  • Account setup and campaign architecture
  • Keyword research and match types
  • First Search campaign setup
  • Conversion tracking (GA4 + Tag Manager)
IntermediatePerformance-Focused Management
  • Campaign optimization and Quality Score
  • Smart bidding (tCPA / tROAS)
  • Display and remarketing
  • Performance Max campaigns
  • Budget allocation and profitability
AdvancedStrategy and Scaling
  • Funnel-based structure (TOFU-MOFU-BOFU)
  • Data-driven scaling
  • Advanced e-commerce & lead-gen techniques
  • 30-minute account audit
  • Ad copy psychology
Buy Now
Google Ads + Meta Ads (Bundle Deal)
Featured On sale

Google Ads + Meta Ads (Bundle Deal)

Both trainings together - become a fully-equipped performance expert on the two platforms that matter most.

9.999 TL15.000 TL
All content of both trainingsWeekly live sessions + recordingsOne-on-one analysis on your accountCertificate of completion

Course Content

9 konu
Google AdsFull Google Ads curriculum
  • Search, Display, Shopping, YouTube, Performance Max
  • Smart bidding, Quality Score, conversion tracking
  • Funnel design, scaling, account audit
Meta AdsFull Meta Ads curriculum
  • Facebook & Instagram; targeting, creative, scaling
  • Pixel / CAPI, Lookalike, retargeting
  • Advanced e-commerce and lead-gen techniques
TogetherCross-platform strategy
  • Integrated funnel using both platforms
  • Live one-on-one analysis on your accounts
  • Synchronized Google + Meta budget plan
Get the Bundle
Meta Ads Training + Weekly Online Sessions
On sale

Meta Ads Training + Weekly Online Sessions

Manage Facebook & Instagram ads at agency level - targeting, creative and scaling.

5.999 TL8.000 TL
Lifetime access14 chapters · 69 lessonsWeekly live + recordingsCertificate of completion

Course Content

14 konu
BeginnerCore Infrastructure & Logic
  • Meta ecosystem and Business Manager
  • Ad types and objective selection
  • Audience basics (interest, demographics, Advantage+)
  • Ad creative basics (hook, CTR psychology)
  • Pixel / Conversions API setup
IntermediatePerformance & Optimization
  • Funnel-based campaign structure (retargeting)
  • Testing strategies (A/B, CBO, scaling winners)
  • Ad copy psychology (FOMO, social proof)
  • Reporting and reading data (ROAS / CTR / CPM)
AdvancedScaling & Mastery
  • Advanced audiences (Lookalike / CRM data)
  • Advanced e-commerce (Catalog, Advantage+)
  • Advanced lead generation techniques
  • Ad account audit
  • Algorithm behavior (learning phase, creative fatigue)
Buy Now
4.9/5 · 150+ students

100% Satisfaction and Money-Back Guarantee

We take all the risk. Start the training, watch the lessons, apply what you learn - if it isn’t worth it, get a full refund within the first 3 days with a single email. You have nothing to lose and an entire career to gain.

All my trainings are free for people with disabilities and relatives of martyrs

All you need to do is email faruk@joykek.com. We’ll take care of the rest together.

100% Satisfaction and Money-Back Guarantee

Join Joy Akademi Today

Suitable from zero to expert
Certificate of completion
15+ hours of in-depth video
Lifetime panel access

VIP Perks Included

  • Instant access to Meta, Google and AI masterclass content
  • Hands-on case studies and industry breakdowns in all packages
  • Advanced growth strategies to reach high revenue
Get the Bundle

What Our Students Say

Real experiences from graduates now running their own campaigns.

What Our Students Gained

They were once exactly where you are. Today they run their own campaigns, land freelance clients and work as specialists at corporate companies. The next success story could be yours.

With this training I learned Google Ads, Meta ads, SEO and web design hands-on. His passion for the work and great mentorship made him our biggest supporter throughout.
EylülEylülStudent
Unlike classic methods, this was a highly interactive, memorable and practical training model. A brilliant mentorship experience - instant solutions whenever we got stuck.
OğulcanOğulcanFreelancer
We learned digital marketing not just in theory, but hands-on - on real accounts and campaigns we built from scratch. A transparent process that gave us genuine agency experience.
RabiaRabiaStudent & Freelancer
By learning the ad panels and AI tools through practice, I started working as an AI Specialist at a corporate company. I also manage my own freelance clients, always feeling that never-ending mentorship behind me.
GamzeGamzeProfessional