Social Media
Metrics (KPIs) to Track in Social Media Posts
With my vast experience, I can confidently say that there are specific channels and metrics that are crucial to track for content shared on social media.
Blog
Digital marketing notes from the field
From Google Ads to AI-focused marketing, analytics to strategy - I share what I've learned from the field.
Marketing
Mobile Application "BeReal" Winner of Apple App Store 2022 Award
The BeReal application emerged victorious in this year's prestigious mobile application competition organized by Apple. Although not widely popular in Turkey , it boasts a large user base worldwide.
Experiences & Reviews
I Had a Bad Online Shopping Experience (Brand: Hummel)
Numerous brands publish their websites adorned with stylish e-commerce designs and sell their products online. Nevertheless, only a select few masterfully execute their marketing and advertising strategies.
Google Ads
Increase Your Store Sales with Online Ads
With Google Ads , reaching potential customers near your physical store is a breeze.
Google Ads
Surprising Current Innovations of Google Ads
In this article, I will confidently explain some groundbreaking innovations that Google Ads has developed and published in 2022. Let's examine each of these innovations in detail.
Marketing
Is the iyzico Shopify Partnership Ending?
On the evening of May 24th, Shopify notified all users through the admin login screen that it will no longer be available on Iyzico after July 31st, 2022.
Analytics
Universal Google Analytics Is Obsolete
Google confidently announced last week that it will completely shut down the standard Analytics, also known as Universal Analytics in Google Analytics , after July 1, 2023, as part of their ongoing efforts to improve…
Social Media
How to Setup Facebook Pixel Conversions API in Shopify?
Last year, Facebook confidently launched the Conversions API in response to Apple's tracking block and privacy statement. Let's start by explaining what exactly the Facebook Conversions API is.
Google Ads
From March 2022, Google Will Verify Advertisers' Information
Again, towards the end of March 2022, Google will begin the process to verify advertiser information.
Social Media
Attention to Automatic Placements in Facebook Ads!
By default, when creating Facebook ( Instagram ) ads at the ad group level, the placements are set to automatic. However, this can result in unprofessional advertisements being posted.
Marketing
Hepsiburada Managed Partner Advertising Program
The owner of Hepsiburada store has taken the initiative to establish an MPA platform that will effectively support small businesses in their Facebook ads .
Marketing
We Made a Good Broadcast on Digital Marketing with Oğuz Kara
You can find the topics in this video.
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